Butter-CMS-Hintergrundunschärfe
Butter CMS Logo
Butter CMS
Müheloses Content-Management
4.7
(181)
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Butter CMS-Rezensionen und Produktdetails

Butter CMS-Übersicht
Was ist Butter CMS?

Butter CMS ist ein leistungsstarkes und benutzerfreundliches Content-Management-System, das für kleine und mittlere Unternehmen mit einem starken Fokus auf Einfachheit entwickelt wurde und es Benutzern ermöglicht, ihre Websites einfach zu verwalten, ohne dass umfangreiche Programmierkenntnisse oder technische Kenntnisse erforderlich sind. Einige der großartigen Funktionen umfassen intuitive Drag-and-Drop-Funktionen, anpassbare Themen und robuste Analyse- und Berichtstools. Butter CMS versetzt Unternehmen in die Lage, die Kontrolle über ihre Online-Präsenz zu übernehmen und ihre Zielgruppe mühelos zu erreichen.

Unternehmen Butter CMS LLC
Gründungsjahr 2014
Firmengröße 11-50 Mitarbeiter
Hauptsitz Chicago, IL, Vereinigte Staaten
Soziale Medien
Butter CMS-Kategorien einschalten Findstack
Stellen Sie Fragen zu Butter CMS
Für welches Butter CMS ist es am besten geeignet?
Wie schneidet Butter CMS im Vergleich zu Agility CMS ab?
Was sind die Vor- und Nachteile von Butter CMS?
Butter CMS-Produktdetails
Unser
API
Segment
Vertriebspartner
Mittlerer Markt
Unternehmen
Einsatz Cloud / SaaS / Webbasiert
Unterstützung 24/7 (Live-Repräsentant), Chat, E-Mail/Helpdesk, FAQs/Forum, Wissensdatenbank, Telefonsupport
Ausbildung Dokumentation
Sprachen Englisch
Butter CMS-Funktionen
API-first-Architektur
Analytics / Reporting
Backup wiederherstellen
Collaboration Tools
Inhaltsmodellierung
Inhaltsvorschauen
Inhaltsplanung
Inhaltssuche
Tagging und Kategorisierung von Inhalten
Inhaltsversionierung
Inhaltsworkflows
Benutzerdefinierte Inhaltstypen
Anpassbare Inhaltsbereitstellung
Entwicklerfreundliche SDKs
GraphQL-Unterstützung
Headless E-Commerce-Integration
Lokalisierung
Medienbibliothek
Mehrsprachiger Support
Multi-Site-Management
Leistungsoptimierung
Personalisierung
REST-konforme API
Rich-Text-Editor
SEO-Management
Skalierbarkeit
Sicherheit & Authentifizierung
Integrationen von Drittanbietern
Benutzerrollenverwaltung
Webhooks
Butter CMS-Medien
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Butter CMS-Screenshots
Haftungsausschluss
Unsere Forschung basiert auf verschiedenen maßgeblichen Quellen und soll allgemeine Ratschläge geben. Wir garantieren nicht, dass unsere Vorschläge für jeden Anwendungsfall am besten funktionieren. Berücksichtigen Sie daher bei der Auswahl von Produkten und Dienstleistungen Ihre individuellen Bedürfnisse. Teilen Sie uns gerne mit Feedback.
Stand: Oktober 07, 2024
Butter CMS Logo
181 Butter CMS Berichte
4.7 von 5
Kleinunternehmen (50 oder weniger Mitarbeiter)
Jan 17, 2024
 Quelle
Gesamtbewertung:
5.0
MB
Matthew B.
CEO/Cto
Teilen
„Einfaches Headless-CMS, das die Content-Leute glücklich macht und die Software-Leute noch glücklicher macht.“
Was gefällt Ihnen an Butter CMS am besten?

This is a true headless CMS, and it really provides great functionality for the creative staff. The integration is simple, and once you introduce a little caching, it just adds tremendous value to any Web site invested in having an up-to-date blog.

Was gefällt Ihnen an Butter CMS nicht?

More functionality than we used, but that's a good thing.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

Outsource the complexity of writing, editing, versioning, etc.

Unternehmen (> 1000 MA)
16. Nov 2023
 Quelle
Gesamtbewertung:
5.0
LB
Lahiru B.
Gründer
Teilen
"Einfach zu verwenden."
Was gefällt Ihnen an Butter CMS am besten?

Easy-to-use page creation and easy handling of contents

Was gefällt Ihnen an Butter CMS nicht?

API integrations and limited access to tutorial videos.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

Keeping the software interface upto date

Mittleres Marktsegment (51–1000 Mitarbeiter)
15. Nov 2023
 Quelle
Gesamtbewertung:
5.0
NM
Nikhil M.
Gründer
Teilen
„Butter ist einfach besser“
Was gefällt Ihnen an Butter CMS am besten?

ButterCMS is simple and elegant! When I first started using Butter, I actually felt cool with it's UI and UX that's so easy to understand the gist of the whole product! And, it took a little time to get adjusted to the schema part, but, once I got the hang of it, it felt just so cool to work with it!

Was gefällt Ihnen an Butter CMS nicht?

Well, ButterCMS should have been able to provide an interface like Builder.io, where the Marketing team can make their UI adjustments without frequent involvement from the development team! There was WYSIWYG in ButterCMS that one of my managers researched but nonetheless declared it wouldn't solve it better than builder! Because Butter couldn't provide it, we have to now make the shift to Builder.io! I really wished I could have worked longer on ButterCMS! No problem - I will use ButterCMS for any project I take on where I have the say in the architecture!

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

Dynamizing the content across our site's homepages was the most common use-case we have of ButterCMS! Although I use it extensively for collections which I use to store certain data like Zendesk articles and their priorities to be dynamically assigned to the widget!

Kleinunternehmen (50 oder weniger Mitarbeiter)
15. Nov 2023
 Quelle
Gesamtbewertung:
5.0
UK
Ullas K.
Software IngenieurIn
Teilen
„Tolles Headless-CMS“
Was gefällt Ihnen an Butter CMS am besten?

ButterCMS provides the flexibility and the speed of a headless CMS and combines it with a great user interface that is easy to use.

Was gefällt Ihnen an Butter CMS nicht?

There is hardly anthing to dislike about this CMS. One thing that has been challenging syncing different environments.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

Using a headless CMS we push content to drive the look and feel of our pages. Most of the required changes do happen on ButterCMS, which saves times on engineering hours.

Kleinunternehmen (50 oder weniger Mitarbeiter)
09. Nov 2023
 Quelle
Gesamtbewertung:
5.0
LS
Lemaire S.
Gründer
Teilen
„ButterCMS hilft unseren technisch nicht versierten Mitarbeitern, bei der Verwaltung unserer App- und webbasierten Inhalte mitzuhelfen.“
Was gefällt Ihnen an Butter CMS am besten?

Ease of setup and use and customer support has been great for us.

Was gefällt Ihnen an Butter CMS nicht?

- I would like white-listing domains as an option to protect access to our data. - It can be difficult to locate content the more we grow with the product

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

- Sharing data across multiple sites with a similar theme - Enabling non-technical employess to make updates - Manage data across different development environments

Kleinunternehmen (50 oder weniger Mitarbeiter)
08. Nov 2023
 Quelle
Gesamtbewertung:
5.0
Fabio D. Avatar
Fabio D.
Wissenschaftliche Mitarbeiterin
Teilen
„Responsive und intuitive Plattform.“
Was gefällt Ihnen an Butter CMS am besten?

I use Butter CMS every day for my work. It is incredibly user-friendly and allows me to switch between tasks easily. All the blog posting tools are fast and responsive, and every page has a clean user interface. Customer support is excellent.

Was gefällt Ihnen an Butter CMS nicht?

I haven't encountered any real problems with Butter CMS. There may be the occasional formatting issue, but these are easily fixed without assistance and occur infrequently.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

I'm using Butter CMS for content management. The publish date is displayed clearly, which is a great starting point for updating blog posts. Several easy-to-use tools allow me to perform this task without hassle.

Kleinunternehmen (50 oder weniger Mitarbeiter)
13. Juli 2023
 Quelle
Gesamtbewertung:
5.0
SP
Steven P.
Gründer
Teilen
„AUSSERGEWÖHNLICHER Kundensupport ... zusätzlich zu einem großartigen, intuitiven Produkt“
Was gefällt Ihnen an Butter CMS am besten?

The product is very easy to use, met our needs (was properly marketed - didn't oversell what it can do). The best part, though, was when we needed Customer Support. We were afraid it would be an English-as-a-Second-or-Third-Language speaker or some awful chatbot like Uber or Airbnb. Instead it was actual humans who (gasp) understood their platform and cared about our business. LIFETIME LOYALTY. Love this company.

Was gefällt Ihnen an Butter CMS nicht?

Don't really have something bad to say. The product works. The support is great.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

Feeding blog posts to our website. The benefits are obvious.

Mittleres Marktsegment (51–1000 Mitarbeiter)
20. Juni 2023
 Quelle
Gesamtbewertung:
5.0
MP
Michael P.
Gründer
Teilen
„Intuitiver und einfacher Einstieg“
Was gefällt Ihnen an Butter CMS am besten?

ButterCMS UI and UX are intuitive, making it very easy to get started. Tutorials and documentation are to the point. Starter Apps and API Explorer are great resources to help get your client app up and running. Of the CMS solutions I tried, ButterCMS was the most intuitive and straightforward to use. Live chat support has also been very helpful.

Was gefällt Ihnen an Butter CMS nicht?

In a future release, I hope to see the ability to select or eliminate specific fields in a request.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

Eliminating the need to build my own CMS; Intuitive interface allows me to quickly create backend content without a steep learning curve; Allows me to start working on the app front-end right away with well-defined backend headless CMS service;

Kleinunternehmen (50 oder weniger Mitarbeiter)
28. April 2023
 Quelle
Gesamtbewertung:
5.0
SK
Stoyan K.
Gründer
Teilen
„ButterCMS: 10/10 für müheloses Content-Management und hervorragenden Support“
Was gefällt Ihnen an Butter CMS am besten?

ButterCMS offers a seamless, user-friendly experience that has transformed how I manage content. Its efficiency and simplicity make content management a breeze, and the platform's commitment to ongoing improvements and new features ensures it stays ahead of the curve. The support team's responsiveness and dedication to ensuring user satisfaction are exceptional. They promptly address any concerns or issues, making the overall experience with the platform even more enjoyable and hassle-free. I'm thrilled to give ButterCMS a 10/10 rating and confidently recommend it to friends and colleagues.

Was gefällt Ihnen an Butter CMS nicht?

After thoroughly exploring ButterCMS and considering its features and performance, I genuinely cannot pinpoint any significant dislikes. The platform offers a user-friendly interface, efficient content management, and exceptional support, which has made my experience with ButterCMS highly satisfactory. Any minor concerns that may arise are quickly addressed by the responsive support team, making it a well-rounded content management solution.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

ButterCMS is solving content management challenges by providing a user-friendly and efficient platform. It streamlines my workflow, saves time, and allows me to focus on creating quality content, ultimately enhancing productivity and simplifying content-related tasks.

Mittleres Marktsegment (51–1000 Mitarbeiter)
06. Februar 2023
 Quelle
Gesamtbewertung:
5.0
Hrishikesh R. Avatar
Hrishikesh R.
Lösungsarchitekt
Teilen
„Butter CMS bringt unübertroffene Einfachheit auf Ihre Website mit müheloser Integration“
Was gefällt Ihnen an Butter CMS am besten?

1. Butter CMS requires minimum coding from developers in order to be integrated into existing projects. 2. The interface is straightforward and simple to use, so even non-technical people can manage information with no difficulty. 3. To meet the unique requirements of each user, Butter CMS provides a wide range of configuration choices. 4. Butter CMS was built with speed and dependability in mind, so material can be loaded and modified rapidly. 5. Butter CMS is a flexible content management system that offers reasonable price, making it a good option for new enterprises and those on a tight budget.

Was gefällt Ihnen an Butter CMS nicht?

1. Butter CMS's limited feature set in comparison to other content management systems may not be sufficient for more complicated websites. 2. The insufficiency of third-party plugins for Butter CMS may restrict its capacity to meet certain needs. 3. As Butter CMS does not come equipped with its own analytics features, customers will need to rely on a third-party service for this purpose.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

Butter CMS's user interface is straightforward, so even non-technical people may edit their website's content without much trouble. There's no longer a requirement for highly specialised technical expertise, which can be a significant time and money saver. Butter CMS is very adaptable because of the extensive configuration possibilities it provides. This paves the way for a more tailored and efficient website, which in turn may increase user involvement and yield better outcomes. With its flexible API, Butter CMS may be easily integrated with a broad variety of other systems, saving time and effort for developers. This has the potential to enhance the user experience, cut back on development expenses, and save time. Butter CMS is optimised for speed and reliability, so our site's content will load quickly and we have no trouble making updates. This has the potential to increase user retention and lower bounce rates. Cost-effectiveness: Butter CMS's tiered pricing structure makes it a feasible option for solopreneurs, non-profits, and other organisations with limited budgets. Users may reap the benefits of a robust and versatile platform without having to empty their financial accounts in the process.

Kleinunternehmen (50 oder weniger Mitarbeiter)
21. Dezember 2022
 Quelle
Gesamtbewertung:
5.0
Jeremy R. Avatar
Jeremy R.
Product Owner
Teilen
„Einfach zu bedienende und zu implementierende Headless-CMS-Lösung“
Was gefällt Ihnen an Butter CMS am besten?

We needed a way to host our own blog but also provide non-technical marketing folks with a way to write blogs and publish them to our website autonomously (without the help of our developers/engineers). We looked at different options and ButterCMS was the clear choice for us because of the many integrations offered, the SEO metadata tools/fields, and the affordability. We used ButterCMS for our blog for several years and have had no complaints! The headless CMS integrates with pretty much any tech stack. We used it with Angular and then .NET. Both were fairly easy to implement and they have rich documentation. Regarding blog generation, the interface is effortless and intuitive to use and upload images/GIFs, and add SEO metadata. And their customer support is top-notch and very quick to offer helpful, and friendly answers.

Was gefällt Ihnen an Butter CMS nicht?

I find it somewhat difficult to try and think of any shortcomings with ButterCMS but I feel the integrations could still be made easier. If you don't have a developer handy (which we did), then the implementation will likely be difficult. If there was an easier way to integrate—maybe more non-technical like some WordPress plugins are to implement—without losing any SEO benefits that could be an opportunity for improvement. But overall, for our situation, ButterCMS checked all the boxes and provided us with a great CMS tool our marketers could use with ease (after it was all set up).

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

As I mentioned in the 'What I like best' section, We needed a way to host our own blog on a custom-built website through an API-first approach but also provide non-technical marketing folks with a way to write blogs and publish them to our website autonomously (without the help of our developers/engineers). We also needed an image hosting service and an easy way to add SEO meta data to our blogs. Oh yes, and ButterCMS made it easier to migrate over the blogs we had previously hosted on a WordPress subdomain.

Unternehmen (> 1000 MA)
09. Nov 2022
 Quelle
Gesamtbewertung:
5.0
Brad S. Avatar
Brad S.
Teamleiter | Front Endentwickler
Teilen
„Einfache Umsetzung einer Nutzung.“
Was gefällt Ihnen an Butter CMS am besten?

After a fair amount of research, ButterCms ended up being our choice to move forward with a new CMS. The implementation was simple and intuitive, with plenty of documentation for support. I like the simplicity of the user interface, the flexibility to create solutions that are tailored to our needs, and the responsiveness of their team when we have questions. I would highly recommend ButterCms.

Was gefällt Ihnen an Butter CMS nicht?

It would be beneficial to have different instances of ButterCms for the different environments (development, staging, production), which is available, but is unusable until there is a simple way to promote or sync one development environment to the next. Perhaps a diff tool that indicates what has changed from one save to the next.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

We previously used a platform that included a CMS, but it was rigid and made it more difficult to create custom functionality. Using a headless CMS like ButterCms has made the things much more flexible and easy to work with.

Unternehmen (> 1000 MA)
28. September 2022
 Quelle
Gesamtbewertung:
5.0
Andy C. Avatar
Andy C.
Chief Technology Officer At Home Propositions
Teilen
„Die richtige Balance aus Benutzerfreundlichkeit und Flexibilität.“
Was gefällt Ihnen an Butter CMS am besten?

The time it takes to get content deployed is refreshingly rapid and suits our needs as a rapid innovation team perfectly. Once implemented (the documentation is great)|, the technical team don't need to get involved at all, and the content creators can publish professional-looking material without hindrance.

Was gefällt Ihnen an Butter CMS nicht?

While using ButterCMS it would have been great to have had MFA for our logins as an additional layer of protection for our content.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

We build proposition applications and websites fast so we wanted a lightweight CMS where we can publish content quickly and with as little technical maintenance as possible. ButterCMS fits our specification perfectly.

Kleinunternehmen (50 oder weniger Mitarbeiter)
22. September 2022
 Quelle
Gesamtbewertung:
5.0
ET
Eric T.
SEO-Spezialist Mx
Teilen
„Eine hervorragende CMS-Plattform mit konkurrenzlosem Kundensupport“
Was gefällt Ihnen an Butter CMS am besten?

It's easy to manage and teach new team members. Intuitive and if you have any questions, the customer service team responds quickly.

Was gefällt Ihnen an Butter CMS nicht?

So far I have not had any problems or something that I do not like; they would only be small improvements.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

I can't upload posts in bulk. With these minor improvements, Butters can be taken to the next level.

Mittleres Marktsegment (51–1000 Mitarbeiter)
21. September 2022
 Quelle
Gesamtbewertung:
5.0
DG
David G.
Lösungsarchitekt
Teilen
„ButterCMS ist ein voll ausgestattetes Content-Management-System, das einfach einzurichten ist.“
Was gefällt Ihnen an Butter CMS am besten?

We found the pages and collections approach to be great once we got the hang of how to arrange pages for our needs. There are many options on structuring different page elements including repeating or flexible numbers of content items.

Was gefällt Ihnen an Butter CMS nicht?

The media library could have used more hierarchy and structure options. Browsing through dozens of images became cumbersome. Having a good naming scheme is critical to make use of searching and filtering features to access media items.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

ButterCMS allowed for us to concentrate on the content for our website without adding another service for us to host and maintain. The schema ButterCMS uses for accessing the content is also logical. While we need to fit into the kinds of elements it supports, there's enough variety that it could match both static pages and pages with variable, dynamic content on our site.

Kleinunternehmen (50 oder weniger Mitarbeiter)
27. Juli 2022
 Quelle
Gesamtbewertung:
5.0
SQ
Shawn Q.
Systemarchitekt
Teilen
„Tolle CMS-Lösung und API, genau das, was wir brauchten“
Was gefällt Ihnen an Butter CMS am besten?

ButterCMS's ability to allow us to design our own content type structures with ease, and conveniently adjust them as the project progressed was perfect for our project. That allowed us to easily follow an "agile-like" process with the different stake holders on the project by getting an idea prototyped, iterate on it, and then lock it in for production - without the tediousness of needing super-detailed specifications for each content widget or page. The available APIs were so easy to setup and use, which easily dropped into our development process and tooling.

Was gefällt Ihnen an Butter CMS nicht?

We really liked that ButterCMS doesn't attempt to get in the way with how we do the front-end/presentation layer, and intentionally stays in its lane by instead providing only a great API to build the UI with. It would be nice if they'd provide a simple way to inject some of our own custom CSS into the WYSIWYG editor within their admin console though, so that our content creators/writers/editors could get a more correct understanding of what the content will look like directly as they're editing it in the CMS.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

We needed an API-first approach to content management, as our web site was never going to work with a more traditional CMS. We also knew we had some fairly unique content structure needs, and at the same time we didn't want to have to invest in building the administrative tooling for our content editors to use to manage those custom content records. ButterCMS perfectly solved these problems for us by 1.) giving us a convenient way to build out our unique content model types, 2.) immediately providing a way for our content writers/editors to manage those custom content records that they found intuitive and comfortable with, and 3.) providing a straightforward and highly performant way for our developers to leverage and render the content in our UI via their intuitive APIs.

Kleinunternehmen (50 oder weniger Mitarbeiter)
06. Juli 2022
 Quelle
Gesamtbewertung:
5.0
NS
Nyrih S.
Entwickler:in / Unternehmen
Teilen
„Schnelles und einfaches CMS“
Was gefällt Ihnen an Butter CMS am besten?

As a developer at Electric Enjin, one of the most helpful features ButterCMS has to offer is its build-in API Explorer. It's a great feature to have during development as it takes away the need to use other external tools to get data.

Was gefällt Ihnen an Butter CMS nicht?

ButterCMS blog post feature is inaccessible with their references field for instances where you might want to use a post on other pages besides the blog page itself.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

ButterCMS is helping solve the improvements in page speed and performance in sites by providing a lightning-fast headless CMS with many different languages to choose from.

Kleinunternehmen (50 oder weniger Mitarbeiter)
06. Juli 2022
 Quelle
Gesamtbewertung:
5.0
WP
William P.
Stellvertretender Direktor für Technologie
Teilen
„ButterCMS funktioniert bei uns großartig“
Was gefällt Ihnen an Butter CMS am besten?

At Electric Enjin, we use ButterCMS to manage digital experiences for clients including blogs, custom page content, and high-end design components. We utilize data collections, the media library, pages, and other features in Butter's multi-site environments. This makes it easy for us as a development agency to manage multiple client sites.

Was gefällt Ihnen an Butter CMS nicht?

There is nothing that I dislike because ButterCMS is constantly asking for feedback and working to improve the product. The customer support is genuinely better than competitors and their dev team is very in touch with what we need. They handle data migrations whenever we request.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

ButterCMS does a great job of being simple to use and even easier to explain to clients. Data collections, pages, and components all allow us to create modern, high quality websites.

Kleinunternehmen (50 oder weniger Mitarbeiter)
05. Juli 2022
 Quelle
Gesamtbewertung:
5.0
CC
Chris C.
Gründer
Teilen
„Schnell, intuitiv und leistungsstark“
Was gefällt Ihnen an Butter CMS am besten?

ButterCMS makes it really easy to jump right in with any frontend technology of your choice. There's plenty of examples and demo's for each language, and explainer videos for how certain features work within ButterCMS.

Was gefällt Ihnen an Butter CMS nicht?

ButterCMS has a smaller ecosystem of support since it's a fairly new CMS, but since you can work with any language of your choosing it makes ramp-up a thing of the past.

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

They offer a lightning-fast headless CMS that pairs well with any frontend language. It allows agencies and brands to build scalable websites, apps, and content hubs using a component-based approach.

Unternehmen (> 1000 MA)
15. März 2022
 Quelle
Gesamtbewertung:
5.0
MG
Manikanddan G.
Product Owner Cloud-Plattform
Teilen
„Erfüllt die meisten Anforderungen an B2B- und B2C-Portfolios“
Was gefällt Ihnen an Butter CMS am besten?

Sales and Customer Support Performance of CMS Features, Capabilities and Offerings - Overall Seamless rendering on content changes across channels Enough no of features to support mid size enterprises or organizations

Was gefällt Ihnen an Butter CMS nicht?

Internationalization and Localization to be improved Bring in Translations integrations - 3rd Party Automation and Intelligence Quality Automation capabilities

Welche Probleme löst Butter CMS und welchen Nutzen haben Sie davon?

Support Non tech / IT colleagues to manage their content and authoring workflows Simple and Minimal UI to support Non-digital across distributed across globe Various regions, localization capabilities and local offerings - self managed in terms of content by global users