HubSpot Marketing Hub ist eine leistungsstarke Software, die aus einer Reihe von Tools besteht, die entwickelt wurden, um Besucher in Leads umzuwandeln. Die Plattform ermöglicht es Benutzern, Lead-Flows und -Formulare sowie Kickback-E-Mails zu erstellen, genaue Analysen zu sammeln und großartige Zielgruppeneinblicke zu liefern, die zum Wachstum Ihres Unternehmens beitragen können. Mit der Software sammeln Sie genügend Daten, um die Marketingbemühungen zu optimieren. Die Plattform wird von über Hunderttausenden von Kunden auf der ganzen Welt genutzt, die sich darauf verlassen HubSpot um Kunden zu gewinnen und zu binden.
Unser |
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Segment |
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Einsatz | Cloud / SaaS / Webbasiert, mobiles Android, mobiles iPad, mobiles iPhone |
Unterstützung | 24/7 (Live-Repräsentant), Chat, E-Mail/Helpdesk, FAQs/Forum, Wissensdatenbank, Telefonsupport |
Ausbildung | Dokumentation |
Sprachen | Englisch |
HubSpot is a great platform that has allowed my office to organize and strategize daily! We frequently use the system and constantly seek new ways to use this system. It is understandable to novice computer users and has advanced technology for even the most skilled professional. The overall ease of implementation is what works for interdepartmental development within my office. The dynamic nature is another aspect I like best about the HubSpot Marketing Hub.
What I dislike about the HubSpot Marketing Hub is that it does not suggest ways to analyze the data I input. This could be an AI update to suggest charts and reports in pop-up form. Unfortunately, there is no way to export notes within each of my HubSpot contacts & deals, and this is a limitation and straining the ease of integration within my office.
HubSpot is allowing my office to track communications from cold to sold, develop and track marketing material, and improve with the use of analytics.
I like how user-friendly and easy HubSpot is to use. I also love the support at HubSpot. We have always had a great representative from HubSpot who is very responsive and makes a point to meet with us whenever we need help.
I don't love the reporting in HubSpot. I usually just create lists to see the information I am trying to find. HubSpot is user-friendly in every other aspect but the reports. I think there could be some improvement there.
We have a very small team so the automation has been a huge help to our team. We love creating workflows, turning them on and then monitoring them on a weekly basis. It has saved our team so much time throughout the week to work on other things.
I love that everything is integrated together all ok one platform.
Segmenting contacts by city to send emails is really inefficient. You have to create a new list every time.
Email / sign up
All in one! We can review all data of our social media channels in one place, cross data among them, and evaluate results. Using calendar for media plan is great, but we need to have an option to embed the code of the calendar of each campaign in a Ticket
Can't track Twitter campaigns, can't create carousel ads for FB or IG. Some limitations but good to track results and compare.
It's integrating more features and delivering new solutions, but still needs to work a lot in others. Reports and Data of MKT Hub are not well connected or easy to connect when trying to get deep reports for analysis.
It is super easy to navigate. They also continue to push regular updates and features
Not much really - would like more folder structure in emails and lists (there is some now but it's limited)
It is helping us to automate process, segment our audience, maintain our database, automate emails and workflows
I have been using HubSpot in various roles for almost 10 years now and I COULD do my job without it – but I'm not sure I'd want to. It has such a powerful, varied suite of features that are so easy to pick up and use. I use it every single day from the moment I log in – my home screen is my Marketing reporting dashboard – to when I close the laptop. From social posting to reporting to email to landing pages to client and candidate engagement to lead capture forms to SEO to paid campaigns, I manage everything in one tool. It has been integrated almost effortlessly into our Marketing stack and while there is a level of onboarding and implementation involved, it's well worth it. The customer support tools are also outstanding, with multiple channels and short response times. I haven't even scratched the surface on how powerful this tool is – HubSpot have always said that they want to turn their users into evangelists, and it's worked on me.
I'm not hugely technical and there are sometimes issues around formatting and display to be resolved with emails and landing pages. We have also had some niggles around the implementation of Smart Content, but any downsides are minor compared to how useful the tool is and how positive our experience has been.
It's helping us with attribution – something we've struggled with in the past – and is rolling all of our marketing activity into one central place, removing the need for disparate systems that don't talk to each other.
Super intutive and easy to use, love it!
Lots of vids to take in but it's still helpful content if you can sit down and commit
It creates seamless integrations and blend the marekting team on projects we all need to work on
I'm new to the marketing world and using HubSpot Marketing Hub has trastically helped decrease the amount of time it takes me to completed certain tasks. I especially love the social media feature, because I can manage and post to all our platforms all in one easy navigatable dashboard. I've only been using HubSpot for only about a year now and I know I just barely scratched the service - so I'm excited for more game-changing discoveries in HubSpot!
At the moment, I can't think of anything.
As a marketer, we juggle many tasks and HubSpot's Marketing Hub makes it easier for me to complete all those tasks not only quickly but efficently.
What I find most helpful is Hubspot's ability to work well with other digital solutions to pull important information and house it under one CRM. It has become a great "home base" for us.
Several key analytics are only available at the enterprise level; while we don't need the majority of the features at the Enterprise Level it would be good have it as modular options or add-ons.
We've utilized Hubspot for our website migration which has provided great insight in to our customer behavior and trends. Marketing hub has been especially helpful with SEO tools and landing pages.
What I like with hubspot marketing hub is Easy to use user interface and all the tools and features for running a marketing campaign. Analytics for getting realtime reports API integration work clean and smooth with other application Minimal setup effort required Have tools for social, email and paid campaigns Template editor and designers are pretty good when comparing others Seamless automation and drips
I like the product and I'm am happy with hubspot and their customer support
Using hubspot for our marketing campaigns helps to organise all our data in one place. The analytics helps to monitor performance, automation saves our time, simple to transfer and assign leads.
An easy to use and implement CRM, HubSpot is so much more than a CRM - it's n opportunity to move your business into the world of Inbound.
Not much. HubSpot contstantly groes and develops as per their users requests.
As a platform which enable Inbound marketing, we are able to achieve consise, effective results with a small, well trained team, increasing our bottomline.
It has a lot of features and I love the fact that you can actually get certificates for a lot of different things. They really know how to run a good business and they know exactly how SEO works.
Hubspot can get a little bit pricy when you are sending out a lot of emails for example.
It's one of the best ways to keep all of your customer information in 1 place.
HubSpot Marketing Hub is very easy to use and easy to integrate in out platforms. I used it daily and there's no major problems that I encountered so far. It improves our conversion delivery and data & analytics.
The only dowside is that it is quite expensive
It makes data gathering easier and conversion tracking faster.
I like the reporting features that come with using the marketing hub. For emails, social posts and things we schedule out, there are a lot of tools to pull reports based on those which are always very helpful!
I dislike the way that contacts are automatically moved to a unengaged contact list if they aren't super active with emails- I do get why but its just something I dislike. Also, this isn't a bash on the Marketing Hub but I know that we aren't using it to the best of our abilities, there are so many features that we haven't even scratched the surface with yet.
By having our social media posts and emails all in the same spot that is very helpful and seamless for us.
the integration between marketing tools with the rest of modules in hubspot (Service, Sales). Also, because I mainly work with workflows, I really like the integration with them
I really don't know now specifically what i dont't like about it. But, most probably, I would like to have better ways to organize things like Forms and Files, but mostly because I need to work with others, but this is not a big deal actually.
It is helping me to deliver a better quality of leads to our Sales department, to be more focus and granular at the same time. Also, thanks to the integratiojn with workflows, it is very easy for me to create automations that make things easier for the rest of my colleages.
You have everything in one single place, and that's pretty awesome due to the amount of stuff you can do with your HubSpot Marketing Hub. I feel the level of organization and detail I have achieved with it, I won't find any anywhere else.
HubSpot Marketing Hub has its downsides, but... I wouldn't say that disturbs me. For example, the fact of not having the capability of creating a list based on the engagement that a marketing email gets, it's kind of pitty.
My communication with leads was manual and when I found HubSpot my communication channels improved a lot.
HubSpot marketing helps us to stay on top of our business contacts becuase of it's eas of use. It was very easy to implement in our organization and we found we used it every day. It quickly becaue ingrained into our business flow becuase of how easy it was to integrate.
The most challanging it it's lack of native support with Mac Outlook. It does not support this environment like it does the PC version.
Tracking customer interactions and helping us mover our prospects through the sales pipeline. It also helps us to realize what works and does not when reaching out to our clients.
As a social media manager, what I appreciate the most about HubSpot is the comprehensiveness of using a platform that serves multiple purposes withing my wider marketing team. This equips me and the team to connect tactics under campaigns for a better view on multi-domain efforts and and results for the same purpose. I used to use other specific social media management platforms, but that ended up encouraging siloed work. Also, moving to Hubspot mean cost saving as we could get rid of investments in extra platforms by focusing on making the most out of a single platform for the whole team.
My only frustration with Hubspot is around limitations in collecting metrics for my social media posts. I tried working with support for workarounds, but it seems to be something that can't be fixed for now, which adds an extra layer of work of having to check full result metrics directly in social media channels.
Hubspot gives me the capability of connecting my social media posts to our marketing campaigns for events, webinars and other efforts. This means equipping our team with a multi-domain tactics view for each campaign (as in gathering tactics like social media, email marketing etc). It also allowed us to be smarter and more efficient with our investments as we got rid of the cost of a separate social media platform.
What I like best about HubSpot is that we can manage so much of our marketing through a single platform. Everything from advertising, email marketing, SMS, and social. I love the reporting capabilities within the platform to measure by campaign and channels. I also feel that using HubSpot CMS is a bonus. Tracking is already built within the platform, and the ease of use allows my team to do much of the work ourselves. HubSpot is very intuitive, and the company does a good job of providing access to information for us to scale our efforts. Another added feature I enjoy is the forms that we use for both internal and external purposes. HubSpot has made my team and our processes more efficient. I would recommend this tool to small and midsize companies. My success manager has also been very supportive and responsive.
I have not found any real downsides that we cannot work around. I am very happy with our purchase.
I work for a holding company that supports multiple brands, and HubSpot has made managing campaigns across the various companies much easier.
Shows all activities of your database of contacts so you know what is working, and what is not. Ties your CRM and marketing automation together seamlessly. Allows you to test content, whether its an email or a landing page.
I'd like to see a tighter integration between a HubSpot contact and a HubSpot company, it's difficult to track some items since they are considered separate. Separate the time and date in the data exports I'd like the social reporting to be better. It should be able to tell me when to post social media updates based on all the data I've given this program.
Closing the marketing and sales loop! We can actually find out where our sales come from